September 12, 2017 Daniel Cherrin Association Management, Government Relations, Media Monitoring, Public Affairs, Social Media, Stakeholder Engagement Are association executives listening? September 12, 2017 Daniel Cherrin Association Management, Government Relations, Media Monitoring, Public Affairs, Social Media, Stakeholder Engagement Social media continues to evolve, but it has become a vital tool to advance the association's mission and agenda bygiving us the ability to start the conversation.