The short answer is yes! Many association leaders struggle with the issue of advocacy. Would the organization loose its non-profit status if it took a position for or against something in the legislature.
Social media continues to evolve, but it has become a vital tool to advance the association's mission and agenda bygiving us the ability to start the conversation.
To be effective in its' advocacy efforts, whether it is before Congress or the governor, associations need to be relevant to the conversation and have something meaningful to contribute.
