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The Way Forward Is To ENGAGE

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At North Coast Strategies.

We believe The Way Forward, is to ENGAGE.  Through strategic communications, strategic relationships and something valuable to share, we work to protect and enhance the reputation of organizations in the public eye, through insight, advocacy and development of key relationships in government, media and the community. 

That is why North Coast Strategies is proud to announce that it is a pre-approved service and technical provider for Motor City Match (MCM) grantees.  MCM is a grant program that connects Detroit-based entrepreneurs and commercial property owners with financial and technical resources, all with the goal of growing businesses in the city's neighborhood commercial corridors. 

Motor City Match is run in partnership between the Detroit Economic Growth Corporation and the mayor's office, with funding from a variety of foundations and banks, including John S. and James L. Knight Foundation, Erb Family Foundation, Kresge Foundation, JPMorgan Chase, the New Economy Initiative, Bank of America, and Fifth Third Bank.

North Coast Strategies is an independent public relations+affairs consultancy that combines the very best of a big agency with hands-on executive-level experience and support.  We are focused on developing strategic and meaningful relationships to protect a company’s reputation and bottom line, through strategic relationships and engagement.

Daniel Cherrin

DANIEL CHERRIN |served the City of Detroit as its Communications Director and the Press Secretary to Detroit Mayor, Ken Cockrel, Jr. He is a public relations + affairs specialist who just happens to be a lawyer, with 20 years of experience providing senior public relations and government relations’ counsel to organizations on state and federal regulatory and legislative matters, as well as issues affecting corporate and individual reputation, crisis management and the media. Daniel is the founder of NORTH COAST STRATEGIES (Est. 2005) an independent public relations consultancy that combines the best of a big agency with hands-on executive-level experience and support. As a signatory company to the United Nations Global Compact, we are dedicated to addressing issues around human rights, labor, the environment, and anti-corruption. We are also focused on redefining your brand and changing the conversation to create an impact.