mobility

Cloudprime running shoes will incorporate captured-carbon-based foam and other headlines from the past week

Cloudprime running shoes will incorporate captured-carbon-based foam and other headlines from the past week

This week the media continued to share stories about LanzaTech’s collaboration with On, Coty, Givaudan, and Coty among others. I am grateful to Amy Harder, executive editor of Cipher by Breakthrough Energy, for including LanzaTech in her one-year anniversary story favorites. LanzaJet also has a number of great projects and partnerships it is announcing and we are grateful to Robert Downey, Jr. and his Footprint Coalition for mentioning LanzaJet in a recent newsletter. News about Fermata Energy’s partnership with Nissan continues to permeate the headlines and we want to thank Alexa St. John from Business Insider for continuing to share their story.

Media Coverage from the Past Week and a Big Announcement From Ford, Google, and the City of Detroit

Media Coverage from the Past Week and a Big Announcement From Ford, Google, and the City of Detroit

Knowing your goals is crucial to successful media outreach. Having a great story, relevant to the news cycle will also help you secure meaningful media attention. Here is just a sample of the media our team at North Coast Strategies secured this week.

Carbon is the new black and other media clips from this past week

Carbon is the new black and other media clips from this past week

As the year winds down our clients continue to have news to share, and this week was a big one. This week Zara released a series of dresses made from recycled carbon emissions made in partnership with LanzaTech. This is the first time you can wear something made from pollution. Congratulations to both partners. This announcement received global media attention in Fast Company, Business Insider, Marketwatch, Harper’s Bazaar, GreenBiz, BusinessGreen, Fashion United, Just Style, Sustainable Brands, and others.

The true power of an EV is what it can do while parked

 The true power of an EV is what it can do while parked

Electric vehicles are wasting energy while parked. The real potential of an EV lies in how vehicle-to-everything (V2X) technology enables EV owners to access different value streams. A collaboration between Fermata Energy, The Alliance Center, and Colorado CarShare has resulted in over $950 in savings on its electricity bills in just four months using one Fermata Energy 15kW bidirectional charger and one Nissan LEAF.

Media Clips From The Past Week and Showing Congress What is Already Being Done to Build Back Better

Media Clips From The Past Week and Showing Congress What is Already Being Done to Build Back Better

From the passage of the Infrastructure Act to the President’s Build Back Better legislation in the US House of Representatives, the companies we work with already are showing the world what can get done to address our global climate crisis in partnership with governments and academia. Here is a sample of our media clips from the past week.

Ford Motor Company Chairman, Bill Ford will emphasize Good Mobility as innovation driver at Sustainable Brands Detroit

Ford Motor Company Chairman, Bill Ford will emphasize Good Mobility as innovation driver at Sustainable Brands Detroit

Sustainable Brands® announces Bill Ford, Executive Chairman, Ford Motor Company, as an Opening Night keynote speaker at SB’17 Detroit, May 22-25th at the Cobo Center in downtown Detroit. Bill Ford will share Ford Motor Company’s transformative journey toward delivering innovative good mobility products and services to 21st-century customers.