Today we cut more than just a ribbon #DETROITPROUD
Today we cut a ribbon officially opening the Little Caesars Arena, the new home to the Detroit Red Wings and Detroit Pistons and the hub of Detroit's new entertainment district -- District Detroit. But today's ribbon cutting is more than just a chance to bring together the city leaders who helped bring this project together, it is our chance to celebrate Detroit.
Cyber-terrorism is a reality, How are you going to deal with it?
It is not a matter if you will be hacked it is a matter of when and am I prepared.In preparing for a crisis around cyber terrorism? know the law and which laws dictate how your company responds and to whom. Know what you want to say and how quickly you will respond after a reach. Know the influencers and key stakeholders to make sure you to not ignore key people in responding to an attack
As CEO, its' time for you to lean in, speak up and speak out!
Companies and CEOs today have the power to influence the public's agenda. Whether it is banning together to advance an agenda as part of a trade association or speaking up and speaking out on their own, employees and customers today are demanding the companies they work for or do business with share their corporate values, become more aware of current events and become more vocal on societal issues.
When do CEOs make their personal views public?
If speaking up results in public backlash, the business leader should be prepared to deal with the issue and work with their PR and legal team to get in front of it. Whether it is holding a news conference, publishing an op ed or posting a Tweet. Words do matter and they should be communicated carefully.
When the community benefits we all benefit
When the community benefits we all all benefit. That is one of the reasons why voters in the City of Detroit passed a community benefit agreement (CBAs) for projects receiving government funds or tax breaks. partner with a local consultant who is familiar with the people, places, personalities and politics of the region.
Exposure is the new reality
Flint Offers Lessons For Congress & The White House
In a crisis, you manage in the moment
Want to become a thought-leader, try these speaking forums
The nation's leading experts often command large fees to speak before groups at conferences and trade shows. There are other forums where experts, policy makers or celebrities are invited to speak, given the right issue and audience. Here are some of the best forums to try to get invited to speak at.
5 things to include in your social media policy
Can you live off of $4.20 for 24 hours, as your only source of food?
1.3 Million people living in Michigan rely on just $4.20 to feed themselves. In fact, 1 in 7 individuals rely on SNAP, Supplemental Nutrition Assistance Program (formerly known as “food stamps”), to eat and/or feed their family — 27% of whom, are children, 28% of whom are 60 or older — That’s only $1.20 per meal. Yad Ezra, Michigan's only Kosher food pantry is challenging the community to live of $4.20 for food on July 11-12 and see what it feels like to live on SNAP. You've been SNAPPED and I challenge you to join me.
Business Must Embrace Social Media
Facebook, Twitter and Instagram is no longer used to post what your college roommate from decades ago had for dinner. Social media is a vital tool to a companies sales funnel and managing its reputation. For many companies it is the first line of defense, an early warning system into issues becoming problems and problems turning into crises. To manage risk and monitor the digital chatter, companies should have a social media policy. Here are a few tips in drafting that policy.
I want to pop your bubble!
5 Tips in Planning Events That Are Newsworthy
Organizing a trade show is not easy. The preparation in site selection, speaker solicitation, and event promotion alone takes a full year or more. Getting the media to come to your event is also a chore. Depending on the issues being discussed and location can determine whether or not the media takes interest. So here are 5 tips in planning an event and bringing the media there to talk about
The Subscription Box Industry Has Come Along Way Since The Box Club, CD Club & Wine Clubs
The Investing Power of Millennials: Redefining the Good Life
In spite of a chaotic political arena, a majority of Americans share the view that The Good Life is defined by connections to people and planet more than by material wealth and consumption. Furthermore, Americans are looking to brands to take the lead in showing them how they can make a more fulfilling life according to a US study of 1,000 adults 18+ conducted in April 2017.
It's Time To Redefine The Good Life
In spite of a chaotic political arena, a majority of Americans share the view that The Good Life is defined by connections to people and planet more than by material wealth and consumption. Furthermore, Americans are looking to brands to take the lead in showing them how they can make a more fulfilling life according to a US study of 1,000 adults 18+ conducted in April 2017. The Enabling the Good Life Report from Sustainable Brands and Harris Poll released today shows the dramatic shift in American attitudes and reflects a gap between people’s new aspirations and the ways business responds.
Sustainable Brands Hosts Influential Brand Leaders at SB’17 Detroit
Sustainable Brands® kicks off its largest community gathering today with Sustainable Brands’17 Detroit at the Cobo Center in downtown Detroit. Over 2,000 business executives along with their teams from 35+ countries across the globe are attending the conference and Activation Hub. In addition, there is anticipated record breaking livestream viewership in collaboration with Detroit Public Television (DPTV).
Naked & Exposed We Are All At Risk Of Attack, But Are You Prepared?
From toys to medical devices, the world is a more connected place, exposed to hackers and other threats, that can result in serious injury or damage, both physically and to your financially to your reputation. We are naked and exposed and vulnerable to the risks of living in a connected life in the Internet of Things (IoT). While politically fragmented, Friday's attack proves our world is more connected than ever.